Writing

Notes on building AI.

Product, design and engineering from the studio — what we're learning while shipping useful artificial intelligence.

·1 min read·vella

Vella.one and the Shape of Guided AI Journeys

Why Vella is moving to vella.one: guided personal journeys, calm AI, reflective progress and one clear path forward.

·5 min read·crypto security

How to Spot a Crypto Scam Before You Buy

Honeypots, rug pulls and the red flags that drain wallets — a practical guide to checking a token before you buy, and how RugSpy automates it.

·6 min read·ai ux

Designing Calm AI: Lessons from Building Youp

Designing calm AI for mental wellness is mostly subtraction. Lessons on AI mental wellness UX from building Youp: density, silence, safety, and trust.

·7 min read·engineering

Shipping Reliable Crypto Order Execution

Crypto order execution reliability comes from state machines, idempotency keys, and relentless reconciliation. Lessons from building Madai.

·7 min read·ai product methodology

From Prompt to Product: Turning LLMs Into Real Apps

A practitioner's methodology for building LLM applications: evals, guardrails, latency and cost budgets, human-in-the-loop, and knowing what not to automate.

·6 min read·ai studio

The Case for the Small AI Studio

Why founder-led AI development and the small AI studio beat scale for shipping AI applications: taste, ownership, speed, and the discipline of saying no.

·7 min read·design systems

Black and White: A Design System Built for Focus

Why we build every product on a minimalist black and white design system: closed gray ramps, type-scale hierarchy, and accessibility by default.